About J.Standard

J.Standard delivers above and beyond event experiences for corporations, organizations and individuals requiring big ideas and flawless results. Founded in 2014 as Couture Details!, J.Standard is known for elevated event experiences that minimize stress. We’re proud to work with the best vendors in the industry, ensuring each event is innovative, exciting and perfectly executed.

Our clientele is driven predominately by return clients and word-of-mouth referrals, which reflects both the success of our events and the great partnerships we build. Our clients appreciate the precision and detail we put into every aspect of planning and executing of each event, and they trust us to deliver to their expectations and beyond. They know that when they partner with J.Standard, we’ll handle everything so they can focus on their personal and professional commitments. 


Jenni Charles has always been the friend, neighbor and colleague who planned and hosted THE party. Her strong work ethic and meticulous organization skills took her from her hometown of Dallas to Texas State University, where she graduated with a double major in Marketing and Management. After 10 years of working in fashion and event planning, Jenni launched J.Standard (formerly Couture Details!). Since then, she has planned corporate and private events for more clients across Texas and the nation including Samsung, Austin Advertising Federation, Tito's Handmade Vodka, Knock Twice, Guerilla Suit, Mattersight, Distiller, The Honor Roll, Austin Pets Alive and ILEA International Live Events Association. Jenni frequently partners with creative firms from coast to coast, serving as their boots on the ground in Austin, and she often travels for her local clients.

When asked why they love J.Standard, clients often mention Jenni’s thorough attention to detail, her rock solid communication, and her infectious positive attitude. Jenni makes event planning (which is too often stressful) fun! Clients think of her as a collaborative partner who brings their vision to life. Her thoughtful, proactive planning ensures every event is unique, exciting and memorable.

Jenni is an active Member of International Live Events Association (ILEA) – Austin Chapter, the Austin Chapter of the Wedding Network USA and the Austin Advertising Federation, in which she participates in ongoing education. Each year, she also attends industry conferences including ILEA Live, The Special Event and Potluck Hospitality Conference. When Jenni’s not planning and producing exquisite events, you’ll find her traveling to fabulous destinations both near and far (ask to see her detailed travel itineraries!) and exploring Austin’s fashion, fitness and foodie adventures.

Jenni is a fabulous partner! She’s sharp, has fantastic instincts and knows everyone in town. We simply couldn’t pull off the dozen or so events that we throw each year without Jenni’s leadership.
— Jason Wesbecher, CMO, Mattersight Corp.